{"id":214,"date":"2026-02-03T16:29:23","date_gmt":"2026-02-03T16:29:23","guid":{"rendered":"https:\/\/mllore.com\/?page_id=214"},"modified":"2026-02-03T20:30:04","modified_gmt":"2026-02-03T20:30:04","slug":"the-power-of-red","status":"publish","type":"page","link":"https:\/\/mllore.com\/es\/the-power-of-red\/","title":{"rendered":"The Power of Red"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"214\" class=\"elementor elementor-214\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c843237 e-flex e-con-boxed e-con e-parent\" data-id=\"c843237\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5bfce11 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5bfce11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-728c2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"728c2e2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53ade7d elementor-widget elementor-widget-image\" data-id=\"53ade7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"302\" src=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/1-1024x302.jpg\" class=\"attachment-large size-large wp-image-220\" alt=\"\" srcset=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/1-1024x302.jpg 1024w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/1-300x89.jpg 300w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/1-768x227.jpg 768w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/1-1536x454.jpg 1536w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/1-2048x605.jpg 2048w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/1-18x5.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-592776e e-flex e-con-boxed e-con e-parent\" data-id=\"592776e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-33fe084 e-con-full e-flex e-con e-child\" data-id=\"33fe084\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4c6715d e-con-full e-flex e-con e-child\" data-id=\"4c6715d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fa3a610 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"fa3a610\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Power of Red<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9804ac elementor-widget elementor-widget-text-editor\" data-id=\"f9804ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Concept shoot for the launch of a floral brand built on ritual, repetition, and belonging.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9945e8 elementor-widget elementor-widget-heading\" data-id=\"e9945e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Role<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3035e0 elementor-widget elementor-widget-text-editor\" data-id=\"e3035e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Creative Direction \u00b7 Content Creation<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-35146ea e-con-full e-flex e-con e-child\" data-id=\"35146ea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-22aff33 elementor-widget elementor-widget-heading\" data-id=\"22aff33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Red, multiplied.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c43a429 elementor-widget elementor-widget-text-editor\" data-id=\"c43a429\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"700\" data-end=\"1081\"><em data-start=\"700\" data-end=\"718\">The Power of Red<\/em> was born during a moment of pause, when red roses could no longer travel and needed a new way to move. The brand emerged from a simple idea: if you receive flowers, you send flowers. A quiet chain reaction driven by generosity and ritual. Red became the language of the project, symbolizing accumulation, connection, and the butterfly effect of shared gestures.<\/p><p data-start=\"1083\" data-end=\"1471\">I led the creative direction and content creation, shaping a visual world imagined as an insiders-only club. Everything was built from flowers, dissolving the boundary between setting and object. The pool scene was designed to feel intimate, excessive, and ceremonial: luxurious without explanation. The result established a foundation rooted in desire, belonging, and shared experience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c2b8d79 e-flex e-con-boxed e-con e-parent\" data-id=\"c2b8d79\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8c6ebf1 e-con-full e-flex e-con e-child\" data-id=\"8c6ebf1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc48510 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"dc48510\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"689\" src=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/24-1024x689.jpg\" class=\"attachment-large size-large wp-image-259\" alt=\"\" srcset=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/24-1024x689.jpg 1024w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/24-300x202.jpg 300w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/24-768x516.jpg 768w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/24-18x12.jpg 18w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/24.jpg 1105w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-113aff2 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"113aff2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"689\" src=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/26-1024x689.jpg\" class=\"attachment-large size-large wp-image-257\" alt=\"\" srcset=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/26-1024x689.jpg 1024w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/26-300x202.jpg 300w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/26-768x516.jpg 768w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/26-18x12.jpg 18w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/26.jpg 1105w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-92fd440 e-flex e-con-boxed e-con e-parent\" data-id=\"92fd440\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-94174d6 e-con-full e-flex e-con e-child\" data-id=\"94174d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d187aea elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"d187aea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"689\" src=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/25-1024x689.jpg\" class=\"attachment-large size-large wp-image-258\" alt=\"\" srcset=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/25-1024x689.jpg 1024w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/25-300x202.jpg 300w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/25-768x516.jpg 768w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/25-18x12.jpg 18w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/25.jpg 1105w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c756271 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"c756271\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"689\" src=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/28-1024x689.jpg\" class=\"attachment-large size-large wp-image-255\" alt=\"\" srcset=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/28-1024x689.jpg 1024w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/28-300x202.jpg 300w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/28-768x516.jpg 768w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/28-18x12.jpg 18w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/28.jpg 1105w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4546200 e-flex e-con-boxed e-con e-parent\" data-id=\"4546200\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43ebfea elementor-widget elementor-widget-image\" data-id=\"43ebfea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"303\" src=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/2-1-1024x303.jpg\" class=\"attachment-large size-large wp-image-246\" alt=\"\" srcset=\"https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/2-1-1024x303.jpg 1024w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/2-1-300x89.jpg 300w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/2-1-768x227.jpg 768w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/2-1-1536x454.jpg 1536w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/2-1-2048x605.jpg 2048w, https:\/\/mllore.com\/wp-content\/uploads\/2026\/02\/2-1-18x5.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>The Power of Red Concept shoot for the launch of a floral brand built on ritual, repetition, and belonging. Role Creative Direction \u00b7 Content Creation Red, multiplied. The Power of Red was born during a moment of pause, when red roses could no longer travel and needed a new way to move. The brand emerged [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-214","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/mllore.com\/es\/wp-json\/wp\/v2\/pages\/214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mllore.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mllore.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mllore.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mllore.com\/es\/wp-json\/wp\/v2\/comments?post=214"}],"version-history":[{"count":22,"href":"https:\/\/mllore.com\/es\/wp-json\/wp\/v2\/pages\/214\/revisions"}],"predecessor-version":[{"id":327,"href":"https:\/\/mllore.com\/es\/wp-json\/wp\/v2\/pages\/214\/revisions\/327"}],"wp:attachment":[{"href":"https:\/\/mllore.com\/es\/wp-json\/wp\/v2\/media?parent=214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}